Instagram growth is not much more challenging than before. Now there is more competition. Users are undoubtedly increasing day by day, but competitors are growing much faster.
In such scenarios, your growth is a big challenge. But we cannot ignore Instagram because of its excellent response from users. Work with a few simple strategies to make your Instagram more productive.
We will share a recipe that will surely bring results for your Instagram growth in 2024. Let’s start the discussion.
What are the ideas to enhance Instagram’s growth in 2024?
Improve your Profile Visibility
Before you post anything on Instagram, like a photo, story, or video, make sure your profile is set up. This means adding details about yourself or your business. A good profile helps people find you when they search and encourages them to follow you. If your profile is missing information, fewer people might follow you.
First, make sure your display name on Instagram is catchy and relevant to your brand. You can also add a short description of what you do. Use words that your audience might search for, but keep it friendly.
Next, use your bio to give more info about your business, using keywords. You can also mention any awards you’ve won or famous clients you have worked with.
If you add hashtags to your bio it may help people find more of your stuff. But do not add random hashtags; they do not help people find you.
Use Hashtags
Using hashtags is a great way to gain followers without following others. They help new people find your posts. You can add as many as hashtags per post to boost its visibility. But just adding any old hashtag won’t work.
The best way to choose effective hashtags is to explore popular ones related to your Instagram account. For example, if your account is about sports or fitness, check out hashtags like #sports and #fitness and see what other tags are used in those posts.
Using trending and less generic hashtags increases your chances of being discovered. So, pick hashtags wisely to attract more followers and grow your audience.
Cross Promote your Content
Cross-promoting means sharing the same stuff on different social media sites or Instagram accounts. People do this to save time and effort. It helps more folks know about a brand and increases followers on Instagram.
You can enhance the reach of your Instagram posts by trying them out on other platforms, be it a short video or a detailed guide. For instance, if a video gets popular on TikTok, try something similar on Instagram to gain more followers.
Why does it matter? Because even though some of your followers might be the same. However, there is a greater chance that each social media app have its own unique audience. So, by sharing across different platforms, you can reach more people and grow your audience.
Geo-tag your posts
Tagging your Instagram posts with geotags can attract local followers and potential customers. To begin, use Instagram’s search bar to find geotags related to your area. Choose ones with recent activity that match your region, town, or neighborhood.
Mix up your geotags in different posts, ensuring they relate to your content. For instance, if your business participates in pop-up events at various venues, geotags can boost your visibility. So, use geotags strategically to connect with local audiences and enhance your online presence.
Establish a Recognizable Aesthetic
Making your Instagram page look unique is still important, even with separate tabs for different types of content. While having a perfect grid is no longer crucial, sticking to a consistent style remains essential. When your brand has a recognizable look, it’s easier for people to remember and notice it in a crowded feed.
To achieve this, develop a style guide for your Instagram posts. Decide on the overall vibe, colors, fonts, and filters you will use. Also, plan out templates for your Reels and Stories. By following this guide, you will maintain a cohesive and memorable aesthetic that sets your brand apart on Instagram.
Interact Top Influencers
Think of social media like a big party; networking is the name of the game. You have already found your special interests and groups online. Now, if you have been keeping at it, you have probably spotted the big shots in these groups. So, what do you do? You engage with them. Like their posts, leave comments, ask questions, and try to build a friendly relationship.
On platforms like Instagram, it’s not about fighting for a big piece. It’s more about sharing pies and swapping recipes. Make buddies, share each other’s stuff, team up for projects, and maybe even run joint giveaways. It’s all about supporting each other and growing together.
Get Paid Promotions
You may get tired of getting new followers to your Instagram profile. If you are new to Instagram or cannot get the desired followers, buying can be an easy option. Buy Instagram followers from any of the reliable agencies. It will make it easy for you to get new followers.
After buying followers your profile credibility will increase which helps in bringing more followers. Your profile looks more professional, so your reach and visibility also improve. If you succeed to get organic followers from agencies, it will benefit you in many ways. You will see a positive change in views, comments and impressions.
Follow your competitor’s Followers
Think of it like making new friends. If your Instagram is full of posts about blueberry cupcakes, you might find people who also like those posts by looking at who follows accounts about chocolate cupcakes. These people could become your fans, too.
Imagine all the folks who would enjoy seeing your blueberry cupcakes on their feed. They might not even know your account exists. So, give them a friendly tap on the shoulder by following them. It’s a simple way to get noticed and connect with more people who share your interests.
Use Compelling Calls to Action
Make sure to use strong prompts to get people to take action on your Instagram account. Even if people enjoy your posts or brand, they might not follow you unless you give them a nudge. Include calls to action (CTAs) in your captions, images, and conversations to prompt viewers to follow you.
Avoid empty CTAs that don’t give followers anything useful. Instead, offer them a good reason to click the follow button. Try live sessions with your founder, sneak peeks of special deals, or exclusive content you only share on Instagram.
By using compelling CTAs, you can attract more followers. It helps to bring followers who are interested in what you have to offer on your Instagram account.
Repost Viral Content
Create content that people like to see. When you make more posts, you gather more information about what works best. If you are not sure what to post next, look at your Instagram insights. They show you what’s popular.
Instagram insights tell you how many new followers you got from each story and post. To find this info, check the insights for any post or story. Scroll down to the Profile Activity section. You will see a number for Follows. That is how many new followers that post got. By paying attention to this, you can make more content that attracts followers.
Respond to your Followers
When people like or comment on your posts, it is important to reply back quickly. This is because when your posts get a lot of interaction, Instagram notices and boosts them higher in people’s feeds. This means more people see your stuff, which is great if you’re trying to grow your account, especially if it’s small.
If you do not have a lot of time to reply to everyone, it’s okay. You can plan to respond within the first 30 minutes after you post something. Also, you can use pre-written replies to save time. Just make sure you are active and responsive. It makes a big difference in how many people see and engage with your content.
Post at peak hours
Posting on social media during peak times is important for getting more likes and engagement. Figuring out these peak times is not always easy. You could look up general peak times online, but it’s better to check your own stats.
Why? Because what works for one person might not work for another. For example, pictures of blueberry muffins might get more attention at different times than photos of Victoria’s Secret models. So, pay attention to your active followers and adjust your posting schedule accordingly. This way, you will maximize your reach and engagement.
Collaborate with brands
If you are finding it hard to get your posts seen by more people on Instagram, team up with other brands that complement yours. By working in collaboration, you can create content that appeals to both of your audiences. For instance, you could do a giveaway together, cook a recipe using each other’s products, or work on a project that involves both brands.
When you share this content on Instagram, use the Collab tool in the app. This way, when the other brand agrees to collaborate, your post will show up on both of your accounts. This can help more people discover your brand and what you have to offer.
Final Words
With excellent growth on Instagram you can enjoy various opportunities. It is true now Instagram has more competition. But if you follow the instructions we provided in the above guide, it can be a lot simpler. It will help you to bring more and more organic followers. With large followers your way to success will become simple and fast.
